The Food and Drug Administration has whacked General Mills for claiming that Cheerios lowers cholesterol and heart-disease risk, essentially portraying Cheerios as a drug. The FDA guy said flat-out: “The packaging clearly carries a drug claim.”
By itself, this is a tempest in a teaspoon.
But what does this tell us about the FDA's current thinking?
There is another product on our shelves, which the FDA could also, quite easily, declare to be a drug. If they did so, they could cripple a billion-dollar industry, and save thousands of lives, and billions in health care costs.
Nicotine is unquestionably an addictive drug, and if it were regulated as the drug that it is, the whole industry would be brought to its knees.